The Agenda Group | Strategic and Communications Services

Services

Business and Project Strategy

Organisations today can no longer formulate a project or business strategy based on financial return alone.

Rapidly evolving technology, changing community standards, environmental pressures as well as government, media and regulatory scrutiny all contribute to a more complex issues landscape for today’s organisations.

With almost 15 years experience working with and for government, media and business, The Agenda Group provides valuable insights into the external influences that will determine the success or failure of an organisation’s business strategy.

The Agenda Group provides:

  • Project identification
  • Business and project planning
  • Strategic thinking
  • Risk assessment
  • Research - desk and field
  • Workshop facilitation

Through understanding stakeholders from the beginning; business and project strategies have a greater chance of success. And that is good for executives and their organisations.

Investor and Public Policy Advisory

The Agenda Group accesses a well placed network of highly informed experts to assist in providing the most accurate and up to date insights into the Australian public policy process - the dynamics driving it, the trends it follows and the players who are shaping the outcomes. What's their agenda, and how will it impact on yours?

From foreign investment guidelines through to government inbound investment support and incentives, we provide incisive political and regulatory risk assessment and effective investment facilitation service.

Strategic Communications

Modern communication campaigns are more complex than ever before. Regulators, policy makers (political and bureaucratic), investors, interest groups, customers, technology, specialist media and journalists, staff and suppliers are all part of the mix in a strategic communications campaign.

So understanding your organisation’s strategic intent is critical in developing and identifying campaign tactics to articulate your key messages and achieve your objectives.

The Agenda Group provides strategic communications covering:

  • Government relations
  • Media relations
  • Stakeholder management
  • Issues management
  • Campaign management
  • Workshop facilitation
  • Media training

The Agenda Group provides a full service strategic communications offering, and is a preferred supplier of communications services to the Victorian Government.

Reputation Management

Organisations are increasingly realising the value of a good reputation. Like it or not, both direct and indirect stakeholders influence the success of government and commercial operations.

Investors, the public service, media, special interest groups, staff and consumers can all at once determine the fate of a single project, executive, or even the ongoing success of an organisation.

But reputation is not just about a good PR strategy, it goes deeper. Developing and maintaining a good reputation is about understanding interaction and risk.

The Agenda Group’s own methodology helps clients identify the cause of the problem, and then develop a measurable plan to improve their reputation.

Our services include:

  • Research
  • Stakeholder research
  • Risk assessment
  • Issues management
  • Stakeholder relations
  • Workshops
  • Scenario planning
  • Media awareness

Sustained reputation management is best achieved through pre-emptive action.

And that is how The Agenda Group can help organisations minimise the risk of reputational damage.